Get qualified leads
for your business.
Reach people interested in what you sell — with Google & Meta Ads.
3 years of experience running ads for businesses in the US, UK, Canada & India.
Google
Meta
LinkedIn
YouTube
reddit
MicrosoftEvery major ad platform.
One goal: leads.
Reach the right buyers. Turn clicks into qualified enquiries.
Find my best channel
Most agencies report clicks. We report leads.
The name says it: we invert the usual agency model. Instead of chasing impressions, we start from the lead and work backwards.
The usual agency
- Reports impressions, clicks and "reach"
- Lets Google auto-spend on Display and junk placements
- No call or WhatsApp tracking, so leads go uncounted
- Sends traffic to a slow homepage
- Locks you into long contracts
Invert Digital
- Reports leads, cost per lead and closed sales
- Search-first, with every placement and search term reviewed
- Call, WhatsApp and form tracking set up before launch
- Builds fast landing pages with trust signals on top
- Month-to-month, founder-led: you talk to the person running your ads
Real campaigns. Real numbers.
Every figure below comes from the client's own ad account, CallRail log or lead sheet.
US immigration law firm
Junk Display leads and zero tracking. We rebuilt the campaign around Search intent and CallRail call tracking.
Language institute, Delhi
A 14-year SEO-led brand needed paid enquiries as AI answers ate organic traffic. Four campaigns, eight landing-page tests.
Women's law college, Delhi NCR
Separate parent and student hooks, video-led lead forms. Helped fill two full batches in one admission season.
Tired of IndiaMART leads shared with 30 others?
Contractors, builders and procurement teams search Google for "manufacturer near me", "price" and "supplier" every day. We put your factory in front of them, and every enquiry comes to you alone.
- Search-only campaigns on high-intent keywords
- Landing page showing BIS, MSME and government approvals up top
- Call, WhatsApp and quote tracking with a 90-day B2B window
Five steps from audit to scale.
Audit & Discover
We review your account, site and competitors, and find where budget is leaking.
Track First
GA4, GTM, call and WhatsApp tracking go live before a single rupee is spent.
Launch
Tight keywords, tested creative and a landing page built for the ad.
Optimise Weekly
Search terms, negatives, bids and creative are reviewed every week, not every quarter.
Report & Scale
A plain-English report on leads and cost per lead, then we scale what works.
What could your budget bring in?
Estimates use the cost-per-lead ranges from our own campaigns. Your market will differ, and the free audit gives you real numbers.
Illustrative only. Not a guarantee of results.
Questions we get asked a lot.
We've produced results from ₹500 a day on Google Search for a niche manufacturer. For most businesses, ₹15,000–₹30,000 a month in ad spend is a sensible starting point. Ad spend is paid by you, directly to the platform.
Search campaigns usually bring the first enquiries in week one. Our manufacturing client had 11 conversions in the first 7 days. Expect 4–6 weeks of optimisation before cost per lead settles.
If people actively search for what you sell, start with Google Search. If you need to create demand, such as admissions, real estate or interiors, Meta usually wins. For B2B decision makers, LinkedIn. We'll recommend one in your free audit.
No. We work month to month. Ad accounts stay in your name, so you keep all the data whether or not you keep us.
Calls are recorded through call tracking, forms land in a shared sheet, and we check lead quality with your sales team every month. You see what we see.
Find out where your ad budget is leaking.
Share a few details and we'll review your account, landing page and tracking, then send a short plan within 48 hours. No obligation.
- Wasted spend and junk search terms
- Tracking gaps (calls, WhatsApp, forms)
- The right channel mix for your budget